Education Contracting Analysis: Selling to K-12 and Higher Education Through 2026

Published: June 20, 2025

FeaturedSLED Market AnalysisBusiness DevelopmentContract AwardsContracting TrendsEducationEducation (Higher)Education (Primary/Secondary)First 100 DaysForecasts and SpendingOpportunitiesProcurementSpending Trends

The education sector is evolving, and so is the way schools and universities buy. Want to win more contracts in K–12 and higher education? This report breaks down the who, what, and where of government spending in education—past, present and future—giving you the edge to compete smarter and sell more effectively.

The education sector is evolving, and so is the way schools and universities buy. Want to win more contracts in K-12 and higher education? This report breaks down the who, what, and where of government spending in education—past, present and future—giving you the edge to compete smarter and sell more effectively.

What You’ll Learn:

This report is your shortcut to understanding how to win in today’s competitive education contracting market. Backed by GovWin IQ’s industry-leading data, it reveals where the opportunities are, what’s driving demand and how to align your strategy to succeed.

  • Bid Forecasts Through 2026: See where K-12 and higher ed contracting is headed, with clear insights into volume trends and market share shifts.
  • Federal Funding Risks: Understand how uncertainty around programs like E-Rate and research grants could impact your pipeline and how to stay ahead of it.
  • Top-Selling Products & Industries: Discover what’s in demand, from AI and infrastructure to student support services and security solutions.
  • Real Future Leads: Explore upcoming high-value projects and learn how to position yourself early to win before the RFP drops.
  • Winning Strategies: Get practical guidance on navigating co-op contracts, understanding purchase sizes and building relationships with high-potential buyers.

Whether you're entering the education space or expanding your footprint, this report helps you focus your efforts where they matter most. Download your copy now and start selling smarter in the K-12 and higher education markets.

“GovWin IQ from Deltek offers tremendous depth of functionality for SLED, and has great customer support along with sales support.”
Yogi Muthuswamy, Program Manager, YKM Tech Services

Grow Your K-12 and Higher Education Sales:

Future-Focused Forecasts
Access exclusive bid volume projections and market share trends through 2026 to guide smarter sales strategies.


Top-Selling Opportunities
Discover which products and services—like AI tools, infrastructure, and student support—are in highest demand.


Real Leads, Real Value
Explore upcoming high-value projects and learn how to position early to win before the RFP drops.

$929B In FY 2025 alone, K–12 education spending is projected to reach $929 billion. Tap into one of the most resilient and well-funded sectors in the SLED market to grow your government sales pipeline.

Get the SLED Market Insights You Need to Grow Your Public Sector Business! Download Report Now > 

  • 03 Introduction
  • 04 Federal Funding Uncertainty
  • 05 Types of Analysis Featured
  • 06 K-12 Education
  • 07 Total Forecast to 2025
  • 09 Summary of K-12 Spending Trends
  • 10 Major Industries
  • 11 High Volume Products and Services
  • 12 Large Planned Projects
  • 13 Typical Purchase Sizes
  • 14 E-Rate Funded IT/Telecom Purchases for K-12
  • 15 Cooperative Purchasing Option
  • 16 Higher Education
  • 17 Total Forecast to 2025
  • 19 Summary of High Ed Spending Trends
  • 20 Major Industries
  • 21 High Volume Products and Services
  • 22 Large Planned Projects
  • 23 Typical Purchase Sizes
  • 24 Cooperative Purchasing Option
  • 25 Key Takeaways for Vendors and Suppliers
  • 26 Suggestions for Selling to this Market
  • 27 Glossary of Industries