SLED Government Contracting 101

Published: February 11, 2021

Business DevelopmentEducationPublic SectorSTATE

How to start selling to state, local and education (SLED) government to grow your public sector business

The SLED contracting market is full of opportunity. This guide outlines how your business can succeed in selling to SLED government agencies across the country.

Read this guide to learn about:

  • What types of governmental entities are considered part of the SLED market
  • How to start (and scale) SLED contract pursuits
  • Tools and services to help your firm become competitive in SLED
  • Useful resources to help you enter the SLED market
  • Recommended next steps for success as you embark on your SLED business development journey

Table of Contents

  • The SLED Market Defined (p. 2)
  • Getting Started in SLED Contracting (p. 4)
  • How to Grow and Scale in SLED Government Contracting (p. 5)
  • Tools and Services to Stay Competitive (p. 7)
  • Next Steps for Success (p. 9)
  • Appendix: Additional Resources (p. 11)